About Us

We help you make better business decisions

We just happen to do that through process management

Action Advisory was started with the desire to bring process management capability to small and medium businesses which was previously only thought attainable by large enterprises.

We operate through our comprehensive methodology, which takes businesses through how to map, measure, and manage their operations; ultimately accelerating their people, platforms, and profits.

Our core values are what drive us to deliver an excellent experience for our customers, employees, and partners. They are Process, People, Community, and Trust.

Our commitment is creating an understandable, accessible process-centric environment that allows us to make better decisions, ensure consistency, cut waste, and continuously improve.

Our commitment is to be putting the needs of people first, ensuring the balancing of needs from mental and physical health, family, wealth creation, and work are compatible and sustainable.

Our commitment is to create an environment that people can openly share their experiences, have support, and be celebrated.

Our commitment is to create an environment that people can achieve what they say they will do.

Our Team

Meet Michael


Our team are dedicated process improvement professionals. We bring the thousands of hours of process management experience so you can focus on what you’re best at: delivering value to your customers.

Michael Fox is the founder and Managing Director of Action Advisory. He considers himself a giant process management nerd. Others might think he was born talking aboFooterut improving processes. He has a broad process managemen2 Columnt background in industries ranging from agriculture, banking, superannuation, insurance, manufacturing, and not-for-profit. He is passionate about bringing critical information to executives and business managers so they can make the best decisions possible, as well as setting the frontline up for success through knowledge and change management.

When he’s not got his head stuck in process models, he’s spending time with his wife and two daughters, driving up mountains, or watching his favourite League of Legends team compete.